Our multi-faceted expertise
Quality first
Sourcing at the source
A dependable partner
A feel for taste
Authenticity and innovation
Excellence in production
Products with a story
We believe in authentic recipes and offer a complete Mediterranean product range. We also keep things fresh by using innovative product concepts to meet the preferences of end consumers and our direct customers. We actively think along with our partners in terms of innovation and optimisation. This means that we base our insights on market research, consumer panels, various shop visits within Europe and trend watching.
Private label
More and more customers entrust us with creating a tailor-made range under a private label. We select products that you can be sure meet the requirements of high quality and taste, and proactively build on the success of private labels. We always offer a customised approach, so that your own brand will stand out. Our processes and way of working are tested every year by an external audit organisation against the BRC and IFS standards, resulting in our BRC - A grade and IFS - Higher level certificates.
Completely hassle-free for customers
More and more customers entrust us with the comprehensive category management of their private labels. You can also reap the benefits of our commercial vision in the market, our many years of expertise and our flexibility. We also always keep a close eye on evolutions in the market. That way, we can help you respond to the latest food trends with new products and tasty innovations. We always try to make life @ ease for our customers, so that you can focus on continually delighting your customers.
Direct contact with local producers
Through our relationships built up over many years with local producers in the countries of origin, and our in-depth knowledge of local growing, production and ingredients, we can offer you a honest and genuine product.
Our processes
Introduction
During our first meeting, we listen to your wishes and discuss a possible partnership. We take the time to introduce you to our passion for Mediterranean freshness.Market analysis
We take a close look at your market, and carry out an in-depth brand analysis. Among other things, we focus on new food trends and the target audience of our potential customer.Advice
In the next step, we collate all the information from our analysis. Based on this, we offer expert advice on potential Mediterranean products. We will then present our findings, ideally at our own production site. That way, you can get familiar with our working method and the dedicated Beliès team, from close-up.
Preparing the product range
After mutual agreement, we define a detailed launch plan. Everything is planned in-house: from labels and packaging to logistics and the purchase of ingredients.Production and delivery
Once the launch date of the products is known, production is planned and delivery to the stores can start. Consumers can now enjoy our Mediterranean specialities: bon appetit!Follow-up and finetuning
Our service doesn't stop with the delivery of the products: we continuously monitor sales figures so that we can proactively finetune production where necessary. We continue to work closely together to expand your product range.
Have we whetted your appetite? Contact us!
Are you interested in our company? Then don't hesitate to contact us. The Beliès team is waiting to introduce you to our world of Mediterranean flavours!